Alix Earle, the New Jersey-born TikTok sensation dubbed Gen Z’s “It Girl,” has taken social media by storm with her raw, glamorous GRWM videos blending makeup tutorials, confessions, and humor. From University of Miami sorority life to co-hosting the chart-topping Hot Mess podcast, her unfiltered take on beauty, dating, and self-doubt has 7M+ TikTok followers hooked. This article covers her age, net worth, biography, career highlights, family, relationships, and more, unveiling the story of a relatable influencer who’s reshaping youth culture.
Who is Alix Earle?
Alix Earle is an American TikTok influencer, model, and podcaster, famed for her viral GRWM series that mix glam routines with personal stories on acne, partying, and confidence. Born in Monmouth County, New Jersey, she’s 24 years old and graduated from the University of Miami in 2023 with a marketing degree. Her Hot Mess podcast, under Alex Cooper’s Unwell Network, has millions of downloads. With 7M TikTok and 4M Instagram followers, her net worth is estimated at $3 million from sponsorships with Tarte Cosmetics, Revolve, and Rare Beauty.
Here’s a quick look at Alix’s key details.
| Fact | Details |
|---|---|
| Full Name | Alix Earle |
| Date of Birth | December 16, 2000 |
| Place of Birth | Monmouth County, New Jersey, USA |
| Age (2025) | 24 years old |
| Nationality | American |
| Height | 5 feet 5 inches (1.65 meters) |
| Weight | 121 pounds (55 kg) |
| Measurements | 34-25-35 |
| Eye Color | Blue |
| Hair Color | Blonde |
| Religion | Not publicly disclosed |
| Profession | Influencer, Model, Podcaster |
| Net Worth | ~$3,000,000 USD |
| Career Start | 2020 |
| Hobbies | GRWM videos, podcasting, traveling |
| Relationship Status | Dating Braxton Berrios |
| Family | Father: Thomas Earle (construction executive); Mother: Alisa Earle; Stepmother: Ashley Dupré; Siblings: not publicly disclosed |
| Boyfriend | Braxton Berrios (NFL player, since 2023) |
Alix’s authentic content has made her a Gen Z voice for beauty and self-love.
Early Life and Background
Alix Earle was born on December 16, 2000, in Monmouth County, New Jersey. At 24 in 2025, she grew up in a well-off family with father Thomas Earle, a construction executive, and mother Alisa Earle. Her stepmother Ashley Dupré, a former tabloid figure, adds intrigue to her blended family. Alix attended a local high school before studying marketing at the University of Miami, graduating in 2023.
Her New Jersey roots and college sorority life inspired her early TikTok content. See more on influencers like Alix Earle (self-link for SEO).
Career Journey
Alix’s career exploded in 2022 during her junior year at Miami, with GRWM videos blending makeup and confessions about acne, dating, and self-doubt going viral. Her transparency resonated, leading to Tarte Cosmetics and Revolve deals. In 2023, she launched Hot Mess podcast under Alex Cooper’s network, topping lifestyle charts with millions of downloads. She’s attended Coachella, NY Fashion Week, and featured at music festivals.
By 2025, her Amazon Fashion and Rare Beauty collabs expanded her empire.
Here are her career highlights:
- Viral GRWM TikToks in 2022; 7M+ followers.
- Launched Hot Mess podcast (2023; 100M+ streams by 2025).
- Brand deals with Tarte, Revolve, Rare Beauty.
- Coachella and NY Fashion Week guest (2024).
- Forbes 30 Under 30 in social media (2023).
Alix’s relatability drives her rapid rise.
Physical Appearance and Style
Alix is 5 feet 5 inches (1.65 meters) tall and weighs 121 pounds (55 kg). Her measurements are 34-25-35, with a fit, girl-next-door build, blue eyes, and blonde hair. Her fresh-faced look suits her GRWM aesthetic.
Her style is trendy Gen Z—oversized tees for casual vlogs or glam makeup for tutorials, often featuring brand hauls.
Personal Life and Hobbies
Alix is dating NFL player Braxton Berrios since 2023, sharing sweet moments amid timeline speculation (addressed on her podcast). From a blended family with father Thomas, mother Alisa, and stepmother Ashley Dupré, she keeps siblings private. Hobbies include traveling, podcasting, and beauty experiments.
Her hobbies include:
- GRWM routines and makeup trials.
- Traveling to festivals like Coachella.
- Podcasting on self-confidence and dating.
Her openness fosters fan connection.
Net Worth and Achievements
Alix’s net worth is $3 million, from TikTok/Instagram ($1.5M), podcast ($800K), modeling ($500K), and endorsements ($200K). Achievements include Forbes 30 Under 30 (2023), Hot Mess topping charts, and viral content with millions of views. Her Rare Beauty and Amazon Fashion collabs mark her influence.
Social Media Presence
Alix engages 7M TikTok and 4M Instagram followers with GRWM and lifestyle posts. Follow her here:
- Instagram: @alix_earle – GRWM and hauls (4M followers).
- X: @alix_earle – Quick updates.
- TikTok: @alixearle – Viral routines (7M followers).
- Podcast: Hot Mess – Episodes on Apple Podcasts.
Why is Alix Earle Popular?
Alix’s popularity comes from her raw GRWM videos, podcast honesty, and Gen Z relatability on beauty and mental health. Her transparency about acne and dating builds trust.
Future Goals
Alix plans a beauty line, more podcast seasons, and modeling expansions. She aims to empower young women through authenticity. Explore similar influencers like Whitney Leavitt.
Fun Facts About Alix
- Graduated University of Miami (2023, marketing).
- Hot Mess podcast hit 100M streams by 2025.
- Dated Braxton Berrios amid timeline drama (2023).
- Stepmom Ashley Dupré from political scandal.
- Forbes 30 Under 30 in social media (2023).
Frequently Asked Questions (FAQs)
How old is Alix Earle?
She’s 24 years old, born on December 16, 2000.
How tall is Alix Earle?
Alix is 5 feet 5 inches (1.65 meters) tall.
What is Alix Earle’s net worth?
Her net worth is about $3,000,000 USD.
Where was Alix Earle born?
She was born in Monmouth County, New Jersey.
What are Alix Earle’s hobbies?
GRWM videos, podcasting, traveling.
What has Alix Earle been in?
TikTok GRWM series, Hot Mess podcast, Coachella events.
Does Alix Earle have a boyfriend or family?
Dating Braxton Berrios (2023); father Thomas, mother Alisa, stepmother Ashley Dupré.
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